7.28.2010

Pepsi Slogans

I randomly had to look up old Pepsi slogans for a project the other day. Even though I am a Coca-Cola person myself, I thought they were kind of fun!


1939–1950: "Twice as Much for a Nickel"
1950: "More Bounce to the Ounce"
1950–1957: "Any Weather is Pepsi Weather"
1957–1958: "Say Pepsi, Please"
1958–1961: "Be Sociable, Have a Pepsi"
1961-1963: "Now It's Pepsi for Those Who Think Young"
1963–1967: "Come Alive, You're in the Pepsi Generation"
1967–1969: "(Taste that beats the others cold) Pepsi Pours It On"
1969–1975: "You've Got a Lot to Live, and Pepsi's Got a Lot to Give"
1975–1977: "Have a Pepsi Day"
1977–1980: "Join the Pepsi People (Feeling Free)"
1980–1981: "Catch That Pepsi Spirit"
1981–1983: "Pepsi's Got Your Taste For Life"
1983: "It's Cheaper Than Coke!"
1983–1984: "Pepsi Now! Take the Challenge!"
1984–1991: "Pepsi. The Choice of a New Generation"
1986–1987: "We've Got The Taste"
1987–1990: "Pepsi's Cool"
1990–1991: "You got the right one Baby UH HUH"
1991–1992: "Gotta Have It"/"Chill Out"
1992–1993: "Be Young, Have Fun, Drink Pepsi"
1994–1995: "Double Dutch Bus"
1995: "Nothing Else is a Pepsi"
1995–1996: "Drink Pepsi. Get Stuff"
1997–1998: "Generation Next"
1998–1999: "It's The Cola"
1999–2000: "For Those Who Think Young"/"The Joy of Pepsi-Cola"
2003: "It's the Cola"/"Dare for More"
2006–2007: "Taste the One That's Forever Young"
2008: "Рepsi is #1"
2008–present: "Something for Everyone."
2009–present: "Refresh Everything"
2010–present: "Every Pepsi Refreshes the World."

(I think 1983 was a bit of a stretch!)

[source: Wikipedia]

7.27.2010

Cheerleading Ruled "Not A Sport"

... by Federal Judge Stefan Underhill.

This all began when Quinnipiac University in Hamden Connecticut decided to cut their women's volleyball team due to budget issues. Under the 1972 federal law, Title IX, male and female college athletes have to be given equal opportunities. So Quinnipiac, in order to comply with Title IX, told the female volleyball players that competitive cheerleading would be an acceptable alternative. A lawsuit followed, and Judge Underhill found several places where the University wasn't adhering to Title IX, but what got the most headlines was his ruling on cheerleading as a Title IX sport.

Underhill wrote that "the University's competitive cheerleading team does not qualify as a varsity sport for the purposes of Title IX and, therefore, its members may not be counted as athletic participants under the statute."

Under Title IX, an activity can be considered a sport if it meets certain criteria, namely that it has coaches, practices, competitions during a defined season, a governing organization, and competition as its primary goal — not just the support of other athletic teams, reports The Associated Press.

Of course, hard-working competitive cheerleaders from all walks of life are disgusted with the ruling. But based on Title IX's criteria, even though cheerleaders do compete, it's not typically their primary purpose. So at the end of the day, the judge was correct in saying it's not a Title IX sport.

Maybe due to this ruling, more college squads will choose to just compete and not cheer on the sidelines? Guess we'll wait and see!

7.26.2010

Having A Bad Day?

Your mom may have told you once that "bad days" only happen because of your "bad attitude". As Steve Schwartz (via Lifehacker) discovered, psychology backs her up!

After he and his girlfriend had two bad days in a row, he did a little research and found:

1. Our brains process the gobs of information we receive by categorizing and drawing conclusions from them. As a result, we can draw the wrong conclusion from certain events. For example, I could drop a bowl of cereal in my lap first thing in the morning, and I can (falsely) conclude, "Oh, geez, this is a sign that I am going to have a bad day".

People tend to like to believe in "bad luck" so they don't have to feel like negative consequences are the result of their actions. The person becomes a "victim" of random cosmic events instead. In the cereal example, believing in bad luck takes away my responsibility in the mess (ie. maybe if I ate at the table instead of at the couch, it wouldn't have spilled so easily)!

Once a person "decides" that the day is "ruined" and it's out of his or her control, the day is much more likely to go badly, according to Schwartz.

2. People's expectations directly affect their reality. This is commonly known as the "placebo effect". In studies where patients were given a fake pain killer, for example, researchers found that "the brain regions that interpret pain actually show far less activity when subjects have lowered expectations for the pain they will experience."

This is a double whammy now - first you've given up control of your day to "bad fate" and then, since your expectations are so low, you're more likely to see and feel bad things happening, when otherwise the day might look quite average from any other point of view.

3. Knowing this, bad days can be nipped in the bud! Schwartz offers the following tips:
-- Reflect on the negative feeling you have right now. Is it stress? Anxiety? What caused it? Once you've labeled it, do not think about the feeling or events anymore. Move on and only refer back to the label if necessary. Matthew Lieberman, an associate professor at UCLA, has shown that the simple act of putting our feelings into a word or two can dramatically reduce the effect of those feelings.

-- Re-evaluate the situation or events that lead to this stress. Find some conceivable positive outcome. Figure out why [it happened], and you're left with a powerful experience from the school of hard knocks, which you can use to your advantage in the future.

-- Remember that the outcome of the previous minute is not indicative of the outcome of the next minute. Likewise, the last hour has no bearing on the next hour, and this morning is no indication of what this afternoon will bring.
For more details on the science behind these findings and how to reset your brain, read Steve's blog entry here.

7.23.2010

Fresh Fruit & Flowers Don't Mix Well

Cut flowers look so pretty in the summer next to a large bowl of fresh fruit on a patio table with brightly colored placemats!

Don't do it! I learned on the radio that putting flowers too close to fruit can cause them to wilt:
You should keep your flowers away from the fruit bowl. You can’t see it, but that fruit gives off ethylene gas, which will make the flowers deteriorate more quickly.
Also, you want to keep them out of the heat, so don't place them on a windowsill or next to the ol' television.

For more tips on keeping flowers fresher longer, click here.

7.22.2010

The Benefits of Blemishes

Prevention Magazine claims that acne might not be all bad:
Researchers from the UK's University of Bristol tracked about 10,000 male college students for 30 years or more and found that those who suffered from severe breakouts as young adults were a third less likely to die from coronary heart disease.

Androgens -- hormones involved in acne -- may help prevent the narrowing of arteries, says study author Bruna Galobardes, MD. The findings may lead to androgen-related therapies to prevent heart disease.
Oh, man, I hope this is true! :)

(side note: if they give people androgens to prevent heart disease, will the patients get pimples? maybe it'd be worth it?)